Canadian Digital billboard specialist Screen Giant Media’s new subsidiary, Screen Giant Media Private Limited (India), is currently in the negotiation phase with its Indian counterparts and is backing itself for a 100 screen network in both Mumbai and Delhi.
According to the sources close to the development, the company is working out a JV with its Indian counterparts to implant 100 outdoor LED billboards in both Mumbai and Delhi in the first phase and feels that India as a country can easily support 1000 such screens.
Six-year-old Screen Giant currently operates digital billboards on a site-rental or revenue-split basis in the major Canadian cities of Edmonton, Vancouver, Winnipeg and Calgary – where it has just installed a second screen at McMahon Stadium – as well as some smaller British Columbia communities.
According to the sources close to the development, the company is working out a JV with its Indian counterparts to implant 100 outdoor LED billboards in both Mumbai and Delhi in the first phase and feels that India as a country can easily support 1000 such screens.
Six-year-old Screen Giant currently operates digital billboards on a site-rental or revenue-split basis in the major Canadian cities of Edmonton, Vancouver, Winnipeg and Calgary – where it has just installed a second screen at McMahon Stadium – as well as some smaller British Columbia communities.
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