Sunday, August 8, 2010

Jatam: Hello, Mr. President!

Tailgating Isn’t Worth It- Give Trucks Room. It’s The Law!

On Monday, they revealed the latest part of their campaign for the Colorado State Patrol – a 3D billboard that is crunched together to simulate a rear-end collision between a car and truck

Clearly the addition of Paul Suggett as Creative Director/Copywriter and Gordy Hirsch as Art Director is steering Amélie in the right direction. The board was built by Bill Kinsey ofEyeCandyProps, with retouching by Armando Martinez and illustration by Richard Feldman.

Indus Pride- Beer Mug

To popularize SAB Miller India's new brand of non-alcoholic beer, Indus Pride, as a refresher and thirst quencher, we chose low-cost handles of airport transit buses as our medium.


Client: Indus Pride

Agency: Ogilvy & Mather, Bangalore, India

Country: India

Red Bull Airdrop

Mini Cooper- Cut for the surfing generation

If you can count on one car brand to have great ads, it’s Mini.

As further testament to its quirky ad strategy, the Mini Countryman stars in a very interesting billboard installed in Milan, Italy.

As you can see above, what might look like an ad for a surfing brand quickly shows off the actual billboard of the Mini Countryman, highlighting the crossover’s slogan of offering a getaway from the rest of the world.

McDonald's: MacFries Pedestrian Crossing

During the biggest public festival in Switzerland, the Zurifest, McDonald’s confronted with heavy competition, even concerning core products like fries. A lot of independent stalls offer fast food. Fortunately the festival is the only time during the year when official street markings, like pedestrian crossings are taken out of function.

This enabled their agency to use the crossing in front one of our restaurants and have it re-styled into a portion of fries


Client: McDonald’s

Advertising Agency: TBWA Switzerland

Country: Switzerland