Friday, August 7, 2009

Drive Check@ 25 km/hr: Slower is better

In order to promote the benefits of regulated driving speeds, Cramer-Krasselt, Milwaukee, USA Created three different messages-

1: Accident Bills $42,000
2: Chance of Crash: 30%
3: Days in Hopital Bed: 46

So, that car commuters can get the message that Elm Grove Police Department wanted to spread.

The entire activity got the eyeballs and helped reduce the number of rash drivers rash drivers in USA

No comments:

Post a Comment