Saturday, August 22, 2009

Ikea Staircase: Organise Space

Ikea's storage products are about innovative ways to save space. To bring to life the fact that being organised means saving space; and to utilize the store's main staircase in a creative way by presenting it as a chest of drawers, with everything inside neatly organised, highlighting the efficient use of space in an impactful way, its agency in Malaysia came up with this creative idea.


Client: Ikea

Agency: Lowe & Partners Kuala Lumpur, Malaysia.

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