Thursday, June 25, 2009

Nokia Ovi- Your files. Where-ever

JWT Sydney/New Zealand developed a very unique and simple ambient concept to target young students in and around Sydney university campuses to increase awareness of Ovi as Nokia’s service platform which allows you to access your files anytime, anywhere. Each poster created the trompe l’oeil effect of a filing cabinet drawer opening out a wall. The idea dramatized the campaign idea- ‘Your files. Where-ever”.

Client: Nokia Ovi
Agency- JWT Sydney
Creatives- Andrew Fraser, Executive Creative Director,
Mark Young, Creative Group Head,
Jordan Young, Art Director
Country: Australia

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