As part of a national brand campaign from BBDO New York being rolled throughout the year, The Economist is targeting cities throughout the U.S. with events and out of home installations that seek to remind and/or introduce the brand as a compelling read for the intellectually curious.
Credits-
Client: The Economist
Agency- BBDO New York
Creatives- Bill Bruce & David Lubars- Chief Creative Officers, BBDO
James Clunie, Art Director, BBDO
Country- USA
Credits-
Client: The Economist
Agency- BBDO New York
Creatives- Bill Bruce & David Lubars- Chief Creative Officers, BBDO
James Clunie, Art Director, BBDO
Country- USA
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