Friday, January 8, 2010

Adshel Slot Machine

Lottery bonds are a savings product where, instead of interest payments, investors can win prizes. For each lottery bond you buy you have several chances to win a million Swedish kronor. The best part is that all the money you invest is guaranteed and repaid when your bonds mature – in other words, you can win but never lose. So, to support our overall concept “Like winning but hate to lose?” Storåkers McCann, Stockholm, Sweden built the world’s most generous slot machine

Client: Adshel Slot Machine
Agency: Storåkers McCann, Stockholm, Sweden

Country: Sweden

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