Sunday, June 20, 2010

3M, Post-it @ Facebook: Don't Forget Your Friends, Pink

To celebrate the 30th Birthday of the Post-it note, we created a Facebook Game to remind people what's most important to us-Our friends. In an age were we are defined by the amount of Facebook friends and twitter followers we have we wanted to challenge people to prove how many of these friends they actually knew. Giant oversized Outdoor Post-it products drove people to the site.


Client: Facebook

Advertising Agency: Profero London, UK

Country: UK

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