Saturday, November 14, 2009

CNN- Tapes The Berlin Wall

CNN taped the original position of the Berlin Wall using branded tape launching CNN International’s new slogan “Go Beyond Borders”

- The line often goes through buildings a built after the fall of the wall – through restaurants, offices, hotels and even train stations.

- At certain points along the wall line we created temporary street art installations detailing 8 stories of people who went over, under or even through the biggest border in history. Exactly where these events actually happened.

- Stickers on the street fill you in on the details, QR codes push pedestrians online to CNN’s Berlin Wall Special and a google map with links to archive footage from back in the day.

The project took 5 days and 40km of tape.

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