Discovery Channel Disguises its' own building in the honor of the Shark

In honor of Shark Week Sharks putting the spotlight on his chain, the Discovery Channel has disguised his building giant shark! The chain has installed a head, fins, a fin and tail of a shark inflatable directly on its premises as shown on the pic

Knorr Promotes Its Freeze-Dried Soup

To promote its new individual bags of freeze-dried soup - Cup-A-Soup - Knorr brand has designed a billboard smoking. It is not about sensory marketing, since the smoke is completely odorless. The idea is simply to remind passersby of how good a bowl of steaming soup can be fun.

Country- South Africa

The Giant Red Refrigerator

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Money Tree - what if money grew on trees?

Mercedes - Take Off / Paper-Plane.fr

Rooftop Ad to God

Bond + Bond - Fridge Magnet Billboard / Paper-Plane.fr

Diesel Facepark Event

Inception- The Dream Is Real

Inception, the latest film from director Christopher Nolan tells the story of a thief of dreams. Don Cobb, played on screen by Leonardo DiCaprio has developed the ability to infiltrate the subconscious of everyone, he is well able to live their dreams.
The base line of what science fiction thriller is logically "The dream is real."
In order to script this teaser, two giant billboards are trompe l'oeil quite surprising. The first two are present in New York, the third is visible in Paris, Porte de la Chapelle.

LG Launches Its Range of Giant Fridges @ Madrid

LG sees the big picture, very large for the launch of its new range of fridge. One of the entrances of the market San Miguel de Madrid has been transformed into a refrigerator size XXL by the brand. The device was also going on within the market, with the installation of fresh and exotic in the aisles to extend that feeling of freshness.
Supported by the presence of actresses Eva Longoria (Desperate Housewives) and Jennifer Morrison (Dr. House), the operation becomes an even more credible ...

An Ice statue Depicting Homeless People @ Summers

At the end of winter, many shelters for the homeless are closed while there are so many homeless people who die in summer than in winter. To raise awareness of this reality, the Fondation Abbe Pierre and his agency has a happening BDDP to the Louvre pyramid. A statue depicting a homeless ice will melt and all day July 8