Ogilvy Action Yunes: I want to get in…

Laura Holzmann, an Argentinian creative. She wanted to get in to Ogilvy in Cordoba, Argentina. She tried to call them but didn't get an answer. She had the idea to make a graffiti in front o the agency (pictured on the bottom right). The graffiti included her website address. Suddenly they called her next morning. She did get an interview, but not the job. Still happy about the experience she published about it on the internet and got popular. She was interviewed by a local TV channel. Soon this action was seen by other agencies and Buenos Aires and they called her for work.

Credits:-

Creative: Laura Holzmann
Street artist: Mariano Fernández

Country: Argentina

Solidarites International: Water Poster

All You Need Is Cheese…

Dairy Farmers of Canada wanted to promote their Cheese, and thus Taxi (Agency) came up with a series of executions with a Tag Line- "All You Need is Cheese” on display, based on the staging of the imagination of children.
These characters are typically associated with childhood - the cowboy or a clown etc on the billboards and street furniture across the city. The protagonists have the appearance of small plastic soldiers but for the purposes of the campaign, khaki green is replaced by a yellow cheese rigor.

Credits:-

Client: Dairy Farmers-Canada

Agency: Taxi- Canada

Country: Canada

Mad Men- DVD promotion @ New York Metro

To promote the DVD release of Season 3 of its series Mad Men, HBO has opened in the metro New York branch of the agency Sterling Cooper. Of course it is not about a real agency, but a clever cover inside a subway train. Users, by opening the doors of the subway, will enter the world of the series and discover the hero Don Draper.

Credits:-

Client: Mad Men- Series of Season 3

Agency: Sterling Cooper, New York

Country: New York

Soda Chang- It’s the Fizz That Counts!!!

Made in Thailand by the agency JEH United for soda Chang, accompanied by this billboard balloon launch illustrates the profit made "Free the bubbles, open Chang.”
Organized hours of Friday and Saturday outings in Bangkok, the operation appears more than ever to fulfill its role as (according to our sources!) Sales were multiplied by five!

Credits:-

Client: Soda Chang

Agency: JEH, Thailand

Country: Thailand

CEPF “Walking to create a greener environment”

A busy pedestrian crossing in China was taken over by a large canvas with a leafless tree on the road. On both sides of the crossing were sponge cushions placed, soaked in green environmentally friendly washable and quick dry paint. This way footprints represents green leafs. This ambient was made for China Environmental Protection Foundation.

Credits:-

Client: CEPF

Agency: DDB, China.

Country: China